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Leading the Charge: Frisbee Rob Joins the ScreenStrong Movement!

I’m thrilled to share that I am officially a ScreenStrong Ambassador, representing Alberta, Canada—my home province—as the only ScreenStrong Ambassador in Alberta and one of just six across Canada!

This opportunity is deeply meaningful to me as it aligns perfectly with my mission to inspire resilience, connection, and balance in the lives of kids, parents, and families. Through ScreenStrong, I can amplify my efforts to tackle one of the biggest challenges of our time: helping families reduce problematic screen use and create healthier habits.

What is ScreenStrong?

ScreenStrong is a movement empowering parents to rethink their family’s relationship with screens and prioritize what truly matters—connection, creativity, and active living. The initiative provides practical resources and strategies to address the growing concerns around excessive screen time and its impact on kids’ emotional, mental, and physical well-being.

As a ScreenStrong Ambassador, I’m part of a global team helping families thrive by encouraging:

  • Intentional screen use that supports rather than harms development.
  • Active, engaging alternatives to excessive screen time.
  • Stronger family bonds through shared activities and open communication.

Why This Matters to Me

Over the past decade, I’ve had the privilege of visiting more than 550 schools and speaking to over 200,000 students across Canada, sharing messages of resilience, teamwork, and the importance of balancing technology with real-world engagement.

I’ve seen firsthand the challenges that kids, parents, and teachers face when it comes to screen use. From diminished focus in classrooms to strained family relationships, the effects of problematic screen use are undeniable. I believe in giving kids the tools and confidence to make positive choices and discover the joy of movement, teamwork, and connection—and ScreenStrong is the perfect platform to expand that mission.

What’s Next?

As a ScreenStrong Ambassador, I’ll be offering programs to help schools, families, and organizations take control of screen time and create a foundation for lifelong success.

Programs I Offer:

  1. For Parents: “Kids’ Brains & Screens”
    A powerful 60-minute presentation that equips parents with the tools and strategies to reduce screen time and foster healthier habits at home.
  2. For Schools: “You Are More Than Your Screen”
    A motivational assembly that inspires students to step away from screens and embrace the joy of real-world connections, creativity, and teamwork.

Join the Movement!

This is more than just a title—it’s a call to action. Together, we can empower kids and families to reclaim their time, creativity, and connection.

If you’re interested in bringing ScreenStrong presentations to your school, community, or organization, contact me here to learn more. Let’s work together to inspire meaningful change!


Want to learn more about ScreenStrong? Check out my dedicated page here.